Ethics

Ethical and responsible jewellery practice

We are committed to operating our business, assuring that you can rely with confidence on our professional and ethical standards, when buying jewellery from Fameo Online Jewellery Boutique. Compliance is kept with all UK legislation, industry standards and beyond, by providing you with full discloser of materials used in Fameo branded jewellery and providing grading specifications for every precious stone, pearl, diamond and precious metal part. Naturally we support the Kimberley process, which is a certification system, which attempts to guarantee that diamonds are conflict-free. Unfortunately, the Kimberley process does not certify fair trade practice, environmental and social standards, nor does it address issues with other precious stones, which come from all over the world, including war zones. There is a lot of speculation and marketing exploitation of the term ethical jewellery, especially when it comes as a cheap and easy option of simply printing "conflict-free" on the invoice or calling to ban Myanmar gemstones (i.e. Burmese rubies). These claims do not make jewellery ethical, nor does it actually guarantee that the stones are conflict free, because proving the stones origin, is a big challenge and in some cases an impossible task.

We, at Fameo, only deal with small independent diamond suppliers that provide us with untreated, conflict-free, fair traded and natural diamonds either from India or Russia, and we are constantly trying to minimize the amount of diamonds used in our jewellery, because we believe that current diamond prices are a result of an ethical and unfair monopoly.

Our precious colour stones sourcing policies, aims to contribute to the alleviation of poverty in developing regions of the world, by establishing a system that allows small miners and gemstone traders in developing regions to gain access to the UK market. We are dealing directly with people who mine and cut top quality gemstones, share skills and increase employment opportunity within their communities.

All Fameo gold and platinum jewellery is tested by the London Assay Office, which guarantees that the jewellery piece is of the stated finesse and weight in compliance with the UK Hallmarking Act 1973 and subsequent amendments. Fameo jewellery is compliant with the European Nickel Directive regulations that came into effect in July 2001. We are transparent in our business, and we emphasis on fair and conflict-free gemstone and diamond trade. Compliance is kept with all UK legislation, industry standards and beyond, by providing you with full discloser of materials used in Fameo branded jewellery and providing grading specifications for every precious stone, pearl, diamond and precious metal part.

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